Bachelor of Business Administration (BBA)

• Provide a comprehensive foundation in business administration and management principles.
• Develop skills in marketing, finance, HRM, operations, and strategic management.
• Prepare students for leadership roles in business and organizations.
• Equip graduates with entrepreneurial and innovation capabilities.
• Build communication, analytical, and critical thinking abilities.
• Enable students to pursue specialized careers through multiple specialization fields.

Graduates of this program will be able to:

• Apply business and management theories to real-world situations.
• Analyze business problems using quantitative and qualitative methods.
• Develop and implement effective business strategies.
• Manage organizational resources and processes effectively.
• Communicate professionally in business environments.
• Demonstrate ethical and socially responsible business practices.

Duration: 4 Years (8 Regular Semesters) — Max 6 Years

Applicants must have:

• Intermediate with minimum 50% marks.
• A-Levels or equivalent qualification.
• 3-Year Diploma in Business Administration.
• Equivalent qualification from a recognized board.

Graduates can pursue careers as:

• Business Analyst
• Marketing Manager
• Financial Analyst
• HR Manager
• Operations Manager
• Supply Chain Manager
• Entrepreneur
• Project Manager
• Management Consultant
• Corporate Strategist

Students complete 1 Internship (3 credit hours) providing practical exposure to:

• Business operations and management practices
• Marketing and sales strategies
• Financial management and accounting
• Human resource management
• Strategic planning and decision-making

• International standards for 4-year bachelor’s degree.
• 11 specialization fields to align with career goals.
• Bi-major option with 4 extra elective courses.
• Flexible duration of 4-6 years for degree completion.
• Practical internship for hands-on industry experience.
• 126 credit hours of comprehensive business education.
• Final Year Project for applied learning and research.

Q: What is the duration of BBA program?
Minimum duration is 4 years (8 regular semesters) and maximum duration is 6 years.

Q: What specialization fields are available?
Eleven specialization fields are offered including Marketing, Finance, HRM, Advertising & Media Management, Production & Operations Management, Engineering Management, Logistics & Supply Chain Management, Entrepreneurship, Islamic Business & Finance, Information Technology, and Project Management.

Q: Can I opt for bi-major?
Yes, students may opt for bi-major in BBA by taking 4 extra elective courses.

Q: What is the graduation requirement?
Graduation requirement is minimum 2.0 CGPA.

Q: Is there an internship in this program?
Yes, 1 internship of 3 credit hours is included to provide industry exposure.